Free 411 info on call if you'll listen to ads

Have I finally found a solution for the blatantly usurious fees charged by my mobile services provider? For that matter, by my landline POTS grifters as well? It seems if I'm willing to provide a few seconds of marketing eyeballs—or in this case ears—the answer seems to be a resounding yes.

USA Today reports on several no-charge "411" directory services. The round-up includes:

• 1-800-411-SAVE
• 1-800-FREE-411
• 1-800-411-METRO

Q. Is enduring yet another marketing message worth about $1.50 per directory assistance call, to you?